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With image product search, a customer can send a photo — “Do you have this?” — and your agent finds the closest matching products from your catalog. It works automatically once your products have images; there’s no setting to switch on.
📸 Screenshot: a conversation where a customer sends a photo and the agent replies with matching products (to be added).

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How it works

When you add or sync a product that has an image, ChatRos does two things behind the scenes:
1

Captions the image

It generates a description of what’s in the product photo (color, style, type of item).
2

Builds a searchable index

That caption is combined with the product’s title, tags, description, and variants into a single searchable record.
When a customer sends a photo in chat, the agent describes that photo the same way and matches it against this index to surface the most similar products.
This happens automatically during training. Captions are only regenerated when a product’s image actually changes, so re‑syncing your catalog stays fast.

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Turn it on — just add images

There’s no toggle. To enable image search, make sure your products have images:
  • Manual products — upload images in the Files section when adding a product.
  • Synced products — Shopify, WooCommerce, and Medusa products bring their images automatically. CSV/Google Sheets rows can include an imageUrl column.
After adding images, make sure the products finish training (check the Training column on the Catalog page).

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Get the best results

A clean product shot on a plain background matches better than a busy lifestyle photo. The image the customer sends should resemble the product image in your catalog.
Tags like red, sneakers, running sharpen matches, especially when several products look alike.
Since variant options and SKUs are part of the index, a customer’s photo can be matched to a specific color or style.

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Works on every channel

Because image search is part of the agent, it works wherever the agent is deployed — the chat widget, WhatsApp, Messenger, and Instagram all accept customer photos.

Build your catalog

Image search is only as good as your catalog — add products and images to power it.