How Automations Work
Every automation has two parts: a trigger (what starts it) and one or more actions (what happens next). You connect them visually in a node-graph editor by drawing lines between nodes. Automations run at two points in every conversation:- Before the AI responds — If your automation contains a Reply action, ChatRos sends that scripted reply and skips the AI entirely. This is useful for greeting messages, lead capture forms, or FAQ shortcuts.
- After the AI responds — All other actions (Mailchimp, MailerLite, email, webhook) run automatically after the AI has replied.
Trigger Types
Conversation Started
Fires once when a customer sends their very first message. Ideal for welcome replies and lead capture.
Product Inquiry
Fires when the AI searches for products or the customer’s message contains words like “buy”, “price”, or “item”.
Order Inquiry
Fires when the AI looks up an order or the customer mentions “order”, “tracking”, or “delivery”.
Custom Keyword
Fires when the customer’s message contains keywords you define. Supports any (one match) or all (every keyword must match) modes.
What You Can Do with Actions
Send a Reply or Form
Send a Reply or Form
Send a scripted text message, share a file, or display a dynamic form that collects information like name, email, or order number.
Add to an Email Marketing List
Add to an Email Marketing List
Automatically subscribe customers to a Mailchimp audience or MailerLite group — and apply or remove tags — when they engage with your agent.
Send an Email Notification
Send an Email Notification
Fire an internal email alert to your team whenever a high-value conversation event occurs.
Call a Webhook
Call a Webhook
Send conversation data to any external system via HTTP GET, POST, PUT, or DELETE. Supports bearer token, API key, and basic auth.
Branch with Conditions
Branch with Conditions
Add an If/Else node to route the workflow differently depending on customer data — for example, handle first-time vs. returning customers differently.
Run an AI Step
Run an AI Step
Insert a custom AI prompt mid-workflow to generate a summary, classify intent, or produce dynamic content that feeds into later nodes.
Workflow Types
ChatRos supports two workflow modes. All new automations use the node-graph editor.| Mode | Description |
|---|---|
| Node Graph | Visual canvas with drag-and-drop nodes and edges. Supports conditions, AI steps, and multi-action flows. |
| Legacy | Simple single-trigger → single-action format. Still supported for existing rules. |
New automations always use the node-graph editor. Legacy rules created before the editor was introduced continue to work unchanged.
What’s Next?
Building Workflows
Learn how to create a node-graph automation step by step
Template Gallery
Start from a ready-made template instead of building from scratch
Mailchimp Integration
Connect your Mailchimp account to use in automations
MailerLite Integration
Connect your MailerLite account to use in automations